IJL 2011 to feature dedicated watch area

April 14

IJL 2011 to feature dedicated watch area

In response to visitor feedback from IJL 2010, International Jewellery London has announced it will introduce a new dedicated watch area for watch manufacturers and distributors at the 2011 show.

“From conversations with our show visitors and influential industry contacts, we have noted the demand for a dedicated watch area,” commented Sam Willoughby, Event Director at IJL. “We have featured watch exhibitors in the past within our other show destinations and believe a clearly defined zone for this sector will further enhance IJL’s offering for our visitors.”

At the 2010 show, Tony Sulkey of Jorg Gray Time Pieces, commented “As a first time exhibitor I came to IJL as a PR exercise. However, the show has exceeded all my expectations. I have opened a number of new quality accounts. IJL excites and inspires me – it is the definitive event for the industry.”

The announcement comes at a good time. Market research company GfK Retail and Technology recently announced that UK watch sales hit £912m in 2010, suggesting a positive growth in this market. Both multiples and department store retailers have seen year on year rises in sales figures and numbers of units sold. As a result, overall trading was reported as positive – with the exception of a dip in sales for the Christmas period due to the heavy snow in December, which was a similar story across many sectors.

It has been announced that Jonathan Hedges, Product Manager at GfK Retail and Technology UK, will present a seminar on the watch sector at the 2011 show, as part of IJL’s high profile complementary seminar programme. Exhibitors confirmed to date in the new watch area include brands such as Since 1853 and Classic Time who are set to showcase their latest collections.

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